MYTX 18 joins Southland Conference TV Network
Aug. 13, 2008
The Southland Conference and MYTX 18, My Texas Television, based in Tyler, Texas, has agreed to be station serving as the exclusive East Texas affiliate for the new Southland Conference Television Network, league and station officials announced late Tuesday afternoon.
"We are thrilled to announce the affiliate agreement with MYTX 18, which covers all of the East Texas television market, an area that's very important to the Southland Conference," league commissioner Tom Burnett said. "We appreciate the enthusiastic interest shown by the station's ownership and management, and we're excited that viewers in East Texas will get the opportunity to view this unique and innovative television offering."
MYTX 18 serves the Tyler-Longview-Lufkin-Nacogdoches Designated Market Area (DMA), and is affiliated with local CBS affiliate KYTX (Ch. 19). MYTX 18 is carried on cable systems in more than 50 communities in the region, which is also home to Southland member institution Stephen F. Austin. Also, Direct TV subscribers in the area can see the station's programming on channel 18.
The station will carry all 36 telecasts of the league's in-house television offering, including nine football games, 16 basketball games and a monthly magazine show, "Inside the Southland Conference," which debuts in September.
"The Southland Conference has a large following throughout East Texas," said John Gaston, Vice President/General Manager of KYTX/MYTX. "We are very excited to offer this sports programming to our area. We feel that with the alumni support and fan enthusiasm, the programming will be very well received."
Along with the gameday broadcasts, and the conference magazine show, MYTX 18 will also carry "SFA Sports Weekly," a sports magazine show covering Lumberjack and Ladyjack athletics. "SFA Sports Weekly" will be aired Wednesdays at 6 p.m., Fridays at 7 p.m., and Saturdays 30 minutes prior to the SLC game of the week.
"The SLC Television Network is a new venture that is going to be very positive for the league, and its member institutions," said SFA Director of Athletics Robert Hill. "I would like to thank John Gaston at MYTX 18 for all of his hard work. MYTX 18 is seen in more than 50 East Texas communities, and will provide us with a tremendous opportunity to promote SFA."
The newly formed network will televise 36 events during the upcoming 2008-09 season, including nine football, and 16 basketball games. The network will also carry the SLC tournament finals for baseball and volleyball.
SFA will appear on the network twice during the 2008 football season, with an opportunity at a third game. The `Jacks' games against Texas State (Oct. 25), and Sam Houston State (Nov.1) will both be televised. Both games will kickoff at 2 p.m. SFA can potentially have a third game televised on the network. The league has left the ninth game to be determined based on how the 2008 league race shapes up. The 16-game basketball schedule has not yet been released.