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    Athletics Launches Tagboard Experience
    SFA to debut Tagboard at Saturday's football game verse Nicholls State.
    SFA to debut Tagboard at Saturday's football game verse Nicholls State.

    Oct. 17, 2013

    NACOGDOCHES, Texas - The Stephen F. Austin athletics department is partnering with Tagboard in an effort to enhance its social media game day experience.

    "We have been looking for another unique way to enhance our game day experience and Tagboard filled that need," SFA Director of Athletics Robert Hill said. "We are excited to start our partnership and think our fans and especially students will respond in a positive way."

    Debuting this Saturday during football's Southland Conference home opener versus Nicholls State, fans are encouraged to use the official hashtag of SFA athletics, #AxeEm, to see their posts on Facebook, Twitter and Instagram featured on the Homer Bryce Stadium video scoreboard.

    "We are excited to partner with Stephen F. Austin to provide an engaging fan experience through social media," Dan Redwine, the Director of Community Outreach at said. "It is hard to find more passionate college football fans outside of Texas and we love seeing that passion displayed on our platform in-stadium or on SFA's athletic site."

    Fans are encouraged to connect with Lumberjack and Ladyjack athletics on the department's official social media accounts on Facebook, Twitter, Instagram and YouTube, in order to guarantee that their posts are seen and potentially broadcast.

    Tagboard is a software platform that uses the hashtag to aggregate social media for end-users, brands, agencies and marketers, displaying content from multiple networks in a comprehensive and engaging visual format. Tagboard's turnkey solutions allow marketers to leverage powerful tools designed to filter positive influence, amplify engagement, and showcase branded experiences through social curation and integration. End-users can self-discover, interact with, and join the discussion all within a single, easy-to-use feed. Tagboard helps some of the biggest brands in the world play a more active role in the social conversation by encouraging their audiences to share their experiences on a branded, moderated platform. Based in Redmond, Wash., Tagboard has discreetly pioneered hashtag marketing since 2012. For more information visit